Zotac×Spider-Man: Across the Spider-Verse
About the Project
Zotac developed a Spider-Man: Across the Spider-Verse campaign to promote their graphics cards and desktop PCs across 23 territories. The campaign featured themed on-pack offerings, movie edition GWP limited-edition co-branded film-inspired themed product and packaging for KOL influencer campaigns, and a major Computex Exhibition event in Taipei.
Program Highlights
Computex Exhibition event in Taipei with themed Spider-Verse booth
Paid influencer and PR campaign with limited-edition themed product
Co-branded packaging for KOL influencer unboxing campaigns
OOH advertising including Hong Kong tram wraps
Campaign across 23 global territories
eSports gaming platform and in-game billboard exposure
TVC
Campaign Gallery