Philips Monitors×Spider-Man: Far From Home
About the Project
Philips Monitors (MMD) partnered with Sony Pictures for Spider-Man: Far From Home, promoting the Philips Momentum Series gaming monitors (~12 SKUs) across 10 APAC markets. The campaign featured co-branded key visuals, OOH advertising, print ads, TV/radio spots, and an e-commerce campaign, with social media integration and giveaway support targeting gaming enthusiasts.
Program Highlights
ATL campaign across 10 markets including OOH, Print, Online, TV & Radio
Offline ads across major markets: HK, PH, MY, ID, CN
Co-branded key visuals promoting Philips Momentum Series gaming monitors
Social media integration and giveaway support campaigns
TVC
Campaign Gallery