NOW PLAYING · BRAND PARTNERSHIP · THEATRICAL CAMPAIGN
Spider-Man: Far From Home was a film all about travel, making Changi Airport -- the best airport in the world -- a great fit for the marketing campaign. The result of the campaign was significant ATL and PR exposure for the film across Singapore.
The activation featured large-scale locale setups of Spider-Man locations, Spider-Man meet-and-greets, actual Spider-Man suits and props on display, a merchandise range working with Spider-Man licensees, and a Spider-Man: Far From Home VR game with PlayStation.
