5 Hour Energy×Spider-Man: Across the Spider-Verse
About the Project
5 Hour Energy partnered with Spider-Man: Across the Spider-Verse to build brand awareness and acquire new audiences amongst working professionals, tertiary students and young adults in Singapore and Hong Kong. Themed advertising drove sales of themed on-pack product, offering GWP and lucky draw sweepstakes mechanics.
Program Highlights
Influencer PR campaign with custom PR box kit
Roadshows themed with Spider-Man: Across the Spider-Verse
OOH campaign across Singapore and Hong Kong
ATL support via Outdoor, TV, Radio, Print, Digital, Social
TVC
Campaign Gallery
